Harnessing the Power of Scraped Data for Business Intelligence
Every day, millions of prices, reviews, and product details are published online. The vast majority of information on the internet is public data, accessible to anyone. So, what is scraped data, and how is it fueling modern business intelligence?
Scraped data is simply the result of collecting this public information automatically instead of manually. How Does Automated Data Collection Work?
The process of automated collection is simpler than you might think. Specialized software is used to scan websites, mimicking the way a human browses but at an incredibly fast speed. This software then extracts structured data, such as prices or product availability, isolating only what is needed from the rest of the web page. Why Is Scraped Data So Valuable?
Automated data collection is valuable because businesses leverage scraped data for critical strategic advantages.
The most common use is to constantly monitor competitors' pricing and product changes in real time. This data also helps businesses to:
- Understand market trends.
- Track inventory.
- Generally make faster, data-driven decisions.
- Transforming Raw Data into Actionable Intelligence
Pricelumic: Your web data intelligence.
